Integrity and loyalty: You shall act honestly and loyally in all your business relationships.

Respect for diversity: You shall respect the diversity and dignity of all people, regardless of gender, race, religion or origin.

Sense of responsibility: Thou shalt take responsibility for thy actions and promote ethical standards in thy business.

Fair competition: You should support fair competition in your business and avoid unfair practices.

Protection of the environment: Thou shalt strive for sustainable business practices and protect the environment.

Respect for customers and employees: Thou shalt treat customers and employees with respect and fairness.

Quality and Service: Thou shalt provide high quality products and services and ensure excellent customer service.

Privacy and Confidentiality: You shall respect and protect the privacy and confidentiality of your customers' information.

Fair Business Practices: Thou shalt promote fair and transparent business practices.

Social responsibility: Thou shalt assume social responsibility and contribute to strengthening the community.